Designed using Adobe Illustrator. The logomark consists of a clipboard, pencil, and a green checkmark, which reference checking tasks/goals off of a list as well as achieving a desired result. The green arrow surrounding the items signifies a fresh start.

The goal of the New Story New Score program is simple: help students reduce their test-taking anxiety and get the scores they are looking for on exams. The web design reflects this by employing a sans serif typeface, rounded buttons/icons, and high-quality photos.